Hasanuddin Economics and Business Review
VOLUME 10 NUMBER 1, 2026 (Article in Press)

Published May 20, 2026
VOLUME 10 NUMBER 1, 2026 (Article in Press)

Research Article

Muhammad Maula Razak
1-19
Emotional vs. Informational Content: Analyzing Their Impact on Audience Engagement in Instagram Marketing for Local Sportswear Brands in Indonesia
https://doi.org/10.26487/hebr.v10i1.6791
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